Cookie Policy for SmartGP.ie

At SmartGP.ie, we are committed to protecting your privacy and ensuring transparency in how we use cookies and similar technologies. This Cookie Policy explains what cookies are, how we use them, and your options for managing them.

1. What Are Cookies?
Cookies are small text files that are stored on your device (computer, smartphone, tablet) when you visit our website. They help improve your experience by remembering preferences, enabling certain website features, and providing insights into how our site is used.

2. Types of Cookies We Use
We use the following types of cookies on SmartGP.ie:
1. Strictly Necessary Cookies:
These cookies are essential for the website’s functionality, including secure login, payment processing, and navigation. Without these, the site may not function correctly.
Example: Session cookies for user authentication and maintaining security during consultations.

2. Performance and Analytics Cookies:
These cookies collect information about how visitors interact with our website, such as which pages are visited most often. This data helps us improve the performance and user experience of our site.
Example: Google Analytics for tracking website usage.

3. Functional Cookies:
These cookies remember your preferences and choices to enhance your browsing experience. For example, they may remember your pharmacy details or the language you selected.
Example: Cookies for saving pharmacy addresses.

4. Targeting and Advertising Cookies:
These cookies track your browsing activity to deliver personalized ads and promotions based on your interests. They also help us measure the effectiveness of marketing campaigns.
Example: Google Ads and Meta Pixel for personalized advertising.

3. How We Use Cookies
We use cookies to:
• Authenticate users and provide secure access to consultations.
• Process payments through trusted providers like Stripe and PayPal.
• Analyze website traffic to identify areas for improvement.
• Personalize your experience by remembering preferences and previously entered details (e.g., pharmacy addresses).
• Provide targeted marketing and measure the success of campaigns.

4. Third-Party Cookies
We work with trusted third-party providers who may also place cookies on your device to deliver their services. These providers include:
• Google Analytics: To analyze website traffic and usage patterns.
• Google Ads: For personalized advertising and retargeting campaigns.
• Meta Pixel (Facebook Ads): For tailored marketing and ad tracking.
• Stripe/PayPal: For secure payment processing.

Each of these providers is GDPR-compliant, and their use of cookies is subject to their own privacy policies.

5. Consent to Use Cookies
When you visit our website for the first time, you will see a cookie banner that provides the following options:
• Accept all cookies: Allow the use of all cookie types.
• Customize preferences: Choose which types of cookies to enable.
• Reject non-essential cookies: Only use cookies necessary for the website’s core functionality.

Your consent preferences will be stored and can be updated at any time through our Cookie Settings page.

6. Managing and Disabling Cookies

You have the right to manage or disable cookies. You can do this through:
• Cookie Settings on our website: Use the link provided in the footer to update your preferences.
• Browser settings: Most browsers allow you to block or delete cookies. For instructions, refer to your browser’s help section or visit https://www.aboutcookies.org.

Please note: Disabling certain cookies, especially strictly necessary ones, may affect the functionality of our website.

7. Data Privacy and GDPR Compliance

Some cookies may collect personal data, such as IP addresses. All personal data collected via cookies will be processed in compliance with the General Data Protection Regulation (GDPR). For more information on how we handle your data, refer to our Privacy Policy.

8. Updates to This Cookie Policy

We may update this Cookie Policy to reflect changes in our practices or regulatory requirements. Any updates will be posted on this page, and the date of the last update will be indicated.

Last updated: 9th December 2024

9. Contact Us
If you have any questions about this Cookie Policy or how we use cookies, please contact us:
Email: info@smartgp.ie
Location: Dublin, Ireland, 31-32 Wellington Quay, Dublin 2